The hospitality industry is evolving—and fast. With travelers demanding more meaningful experiences, rising operational costs, and ongoing labor shortages, hotels are looking for innovative ways to stay competitive.

Ecodrive is delivering a simple yet powerful solution: incentivized housekeeping opt-outs that save money, engage guests, and create real environmental impact.

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💡 The Problem: Rising Costs, Staffing Challenges, and Sustainability Expectations

Housekeeping has become one of the biggest cost centers for hotels, especially in a climate of inflation and staffing shortages. At the same time, guests—especially younger, eco-conscious travelers—expect brands to take sustainability seriously. Balancing cost efficiency with guest satisfaction and sustainability can feel like walking a tightrope.

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🌱 The Ecodrive Solution: Rewarding Guests for Skipping Housekeeping

Ecodrive helps hotels reduce operational expenses by encouraging guests to opt out of daily housekeeping. In return, guests receive a tangible sustainability reward—like planting trees or pulling plastic from the ocean. This “skip and give back” model not only reduces labor and resource use, it turns an operational decision into a feel-good moment for guests.

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📈 The Results: Real Savings, Real Impact

Take Sutton Place Hotels as an example. By partnering with Ecodrive and its tree-planting technology provider, veritree, Sutton launched a program offering guests ten trees planted for each housekeeping opt-out. They integrated the initiative into welcome emails, check-in signage, and Do Not Disturb tags.

The outcome?

• Guest opt-out rates soared by 135%, increasing from 17% to 40%
• The hotel planted over 85,000 trees since launching the program
• Labor strain and OPEX dropped significantly
• The program proved so successful that Sutton’s sister company, Sandman Hotel Group, adopted it as well

And Sutton Place Hotels aren’t alone.

The Windsor Suites in Philadelphia also saw standout success—achieving a 100% increase in opt-outs, slashing housekeeping costs, and engaging guests with a purpose-driven initiative that is growing a hugeforest in the process. Read more about their journey here.

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💵 How This Saves Hotels Money

Here’s where the business case gets even stronger:

• Fewer rooms to clean = lower housekeeping labor costs
• Reduced laundry and cleaning supply usage
• Lower water and energy consumption
• Fewer staff required during labor shortages

All while delivering a sustainability story guests love to be part of.

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🏨 Built for All Types of Hotels

Whether you’re running a boutique property in the city, a beachfront resort, an extended-stay suite, or a luxury chain, Ecodrive’s solution is fully customizable to your operations and guest demographic.

Boutique hotels love it for its authenticity, resorts for its scale, and extended stays for the cost savings it brings over longer guest visits. No matter the type or size, the guest behavior is the same: when given the opportunity to make a positive impact, they say yes.

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🔗 Seamless Integration with Hotel Tech

Ecodrive is designed to integrate easily with platforms you’re already using. We work seamlessly with property management systems (PMS) and tools like Cloudbeds, enabling automated opt-out tracking, guest communication, and impact delivery.

Whether it’s through your booking engine, post-stay email flows, or CRM, we plug in where it makes the most sense—no added complexity, just added value.

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🔄 More Than Just Opt-Outs

Ecodrive's offerings extend beyond housekeeping:

• Reward guests who leave reviews with ocean plastic removal
• Engage loyalty program members with impact for every stay or interaction
• Reconnect with guests post-stay using personalized updates about the impact they created

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🌍 Verified, Tangible, Trusted

With full GPS, photo, and timestamp verification, Ecodrive’s programs build trust and transparency. Guests don’t just hear about impact—they see it. Every tree or pound of plastic removed is tracked and reported through a branded impact portal.

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🌿 The Future of Hospitality is Restorative

Ecodrive helps hotels become both planet- and profit-positive. By turning operational decisions into climate action, hotels reduce costs, boost loyalty, and lead with purpose.

Ready to grow your impact and cut costs while doing it? Let’s talk.

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